Max Valiquette

For ESPN The Magazine's most highly circulated issue of the year, the "Body Issue," Gatorade sponsored exclusive content and a reveal of the superstar behind "the body" on its cover using Shazam’s visual technology. By Shazaming a "coded" image of an athlete, the user could instantly reveal the athlete behind the code – Dwayne Wade.

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I served as Art Director and worked directly with ESPN and Gatorade to develop the concept and visual execution.